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Web 2.0 Summit: What Does SOA Have to Do with Web 2.0?

IBM presented the usual what is Web 2.o stuff before talking in real terms about how the techniques of Web 2.o can and are being adopted within enterprises.

I've been following SOA for quite a while and TBH I always kinda saw Web 2.o as an implementation of SOA and so I didn't fully understand the title of this session, but the point I think that was being made was that was in the focus of internal IT departments and their ability to switch from the notion of large long term projects to deliver systems to a preguessed requirements list to the more iterative and adaptive systems architectural approach.
Apparently most IT integration projects take a minimum of 6 months but the majority of business relationships last no longer than 12 moths - adopting more Web 2.0 approaches to SOA development paradigms can save a huge amount of time.

Enterprise Challenges to adoption

- Security
- if we can't secure it we won't use it
- protecting privacy and including identity mashups
- Manageability
- Overly complex integration
- Development
- Fast and easy versus well designed and engineered
- Lack of standard development methods, tools and design patterns
- Business value
- Broad business value of social networking?

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